Elizabeth Mott Volumizing & Lengthening Fiber Mascara

The Product's Strengths In One Place

BEST OF KOREAN BEAUTY: Discover the finest Korean skincare and beauty products, infused with effective ingredients and cruelty-free formulations. Perfect for those seeking high-quality, vegan and ethically conscious beauty solutions.

PERFECTLY COATS EVERY INDIVIDUAL LASH: Unlike traditional mascaras, It's So Big Black Volumizing and Lengthening Mascara features flexible fiber polymers. It instantly increases lash length, giving you beautifully curled, voluminous lashes. It won’t smudge, flake, or clump, providing long-lasting results.

HOLDS THE CURLS ALL DAY: Unlike paraffin wax-based formulas that can weigh down your lashes, It's So Big But Better Volumizing Mascara offers a lightweight formula with Carnauba, Beeswax, Candelilla, and Tribehenin. These ingredients keep your perfect curl intact throughout the day and night, extending lash length for longer.

EASY TO USE: The improved corset-shaped brush ensures even application, delivering the perfect amount of smudge-proof mascara to every lash, even those hard-to-reach ones. The formula is easily removed with warm water, micellar water, makeup remover, or cleanser.

THE SAME PRODUCT YOU LOVE, BUT BETTER: It's So Big Mascara for volume and length now comes with an enhanced formulation for improved performance. Please note that you may receive the original version in your purchase.